Lets talk about the two ugliest utility car I've ever seen; Suzuki APV (Asian) and Pontiac Aztek ( I hope you agree with me on that).
I've never experienced Pontiac Aztek, but I am sure already test drive Suzuki APV in Indonesia. I despised the boxy look of Suzuki APV so much on my first impression. When my friend bought one, he took me for a 2 hour ride. To my surprise the interior was very surprisingly roomy, it has more leg-room and head clearance then car on its class.
It had a slow sales in the beginning, but more and more Suzuki APV apperance on the street proved that the market already accepted its odd ugly looking shape and started to see its inner beauty (roomy interior and value for money).
I like beauty, and lets talk about one of the most beautiful utility car I've ever seen; Grand Cherokee (yes, I hope you agreed with me). It was a HOT SUV once in Indonesia, but now it was hard to find in the street of Jakarta. It was a gas guzzler, low quality build and not so roomy interior for an American car.
Lets go to another example, Nokia and Sony Ericsson. In the past, Sony Ericsson (SE) had undeniably more product sex-appeal then Nokia phones. Unfortunately SE did not improve on the menu user-friendliness, on the other hand, Nokia with its user-friendly menu had been improving its design. Nokia is always a leader despite of it odds design, users love their menu user-friendliness.
First impression doesn't last, consumer's experience does!
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